PANERA  
MEANINGFUL MEALS:  THE “MEET YOUR MOM” MEAL

What happens when you meet your mom...for a meal?

There’s more to mom than just being Mom™. How quick we are to forget! So what if you had the chance to have an unfiltered conversation and learn a little bit more about the one who knows you most?

This Mother’s Day, we invited 5 people to have a lunch date with a surprise date, their mom, to remind them that it’s the company we keep and the moments shared that make a meal feel meaningful. 

P.S. CALL YOUR MOM 👸💐📞


THE FILM


KJ DILLARD & HIS MOM, SHELLY


BROOKE CUCCIO’S & HER MOM, ADINA



BILL US FOR THE KLEENEX.



 
NAMEDROPS
Campaign, LBB , NY Post , Breaking and Entering, Roast Brief , Design Rush, PR Week                      

WITH — 
CDs Amy Finn-Welch, Sandra Jurado
AD  Mwangi Gatheca


Directed by New York Nico.
PEEK-A-BOO!